Dear ,

What Do Your Vendor Letters Really Cost You?

Most property professionals underestimate the true investment that goes into each direct to vendor letter. Hidden costs can quietly eat away at your marketing budget, leaving your real return lower than you might think.

The Common Trap: The "£1 Letter" Myth

You might believe each letter costs around £1. But when you factor in printing, envelopes, postage, admin time, and slow response rates, the actual spend often rises to £1.50 – £2 per recipient. And that's before you even consider lost opportunities from undelivered or ignored letters.

• Are you calculating those admin hours spent on list prep and stuffing envelopes?
• Have you factored in low response rates and unqualified leads?
• What about campaigns where only a portion of contacts are viable?

Discover the Real ROI – and How to Improve It

That's where DirectMail AI changes the game. By automating every step, you’ll see exactly what you’re spending — and where you can save. Our clients consistently cut campaign costs by up to 60%, with better targeting and faster results.

• Fully branded, professional letters starting at just 46p per contact
• Instant CSV imports from your CRM for lightning fast campaign launches
• Target motivated vendors and landlords with verified data
• 24–48hr campaign turnaround — no more admin headaches

See Your Numbers Instantly

Try the ROI Calculator — run the numbers for your direct mail cost and discover where you can boost profitability today.

Or Get Started with Smarter Sourcing

If you’re ready to leave guesswork behind, start with free access to DirectMail AI and all PDI tools. Take back control over every penny spent and generate better leads, faster.

Best regards,

The Property Deals Insight Team.